Inbound Marketing can be defined as engaging with a target audience within a limited scope, and means capturing the right audience that really needs what you produce and communicating with them. For...
Outbound Marketing is based on the mass marketing approach that we are used to seeing in traditional marketing and advertising systems. If you are starting a new business, introducing a new servic...
Online content, created by respecting the rules that search engines use for offering unique and original information on web pages, is defined as SEO-friendly. An online content, which includes the...
The system called domain name is the way numerical addresses are expressed in words. Websites publish their files via multiple servers. You use the browsers on your computer to access these servers...
A lead refers to a potential buyer and refers to prospective customers. However, this is a very generalized description. While it is true that the word ‘lead’ is used to define users who...
A landing page, as the name suggests, is a web page created for a product, service or a specific topic and where you want the user to land or arrive at. The landing page, which we can think of like a...
Experience economy, a term that was first used over 20 years ago, is on the rise. But what exactly do we mean when we say “experience”? The word “experience” has numerous...
Before we talk about the concept of remarketing, we should first look at how we define marketing. Beyond the definition of selling in a market, the concept of marketing also involves creating a...
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