LIBRARY

What is negative SEO? How to protect your website from negative SEO?

What is negative SEO? How to protect your website from negative SEO?

20 Ekim 2020

The digital marketing industry has been going through a major transformation recently, and it will be right to say that all spotlights are turned towards digital marketing techniques. SEO is one of...

LinkedIn as a digital marketing tool

LinkedIn as a digital marketing tool

14 Aralık 2020

LinkedIn is a social network used by professionals to build business network with over 630 million users worldwide as of 2020. Professionals appear in this platform with their CVs; in other word...

What is video marketing?

What is video marketing?

01 Aralık 2020

How valuable is a video if a picture is worth a thousand words? A forward-looking marketing strategy that integrates engaging videos into your marketing campaigns, the basic principle of video...

What is Chatbot Marketing?

What is Chatbot Marketing?

17 Kasım 2020

As the fruit of the technological era, digitalized interpersonal communication affects not only social life but also consumer behavior. The rise of text messages in interpersonal communication steers...

Why use SEO and PPC together?

Why use SEO and PPC together?

03 Kasım 2020

The most common methods we hear of driving more traffic to the website are SEO (Search Engine Optimization) and PPC (Pay Per Click) when it comes to digital marketing. These two digital marketing...

Growth Marketing and Why It’s Important for Brands

Growth Marketing and Why It’s Important for Brands

14 Temmuz 2020

As business volumes expand with the increase of cross-border opportunities in a globalized economy, companies starting new in an industry have to stand out and the experienced brands have to...

Two Commonly Confused Concepts: Growth Hacking vs. Growth Marketing

Two Commonly Confused Concepts: Growth Hacking vs. Growth Marketing

04 Ağustos 2020

Continuity of commercial activities depends heavily on consistently achieving annual growth for brands, whether they are newcomers to an industry or already established. While highly competitive...

Mobile Marketing: The Fastest and Easiest Way of Increasing Margins

Mobile Marketing: The Fastest and Easiest Way of Increasing Margins

18 Ağustos 2020

In today’s smart world where everything is connected to digital technologies, brands are changing their marketing channels as the hot sales model loses its relevance. The days when you had to...

List of Special Days for Digital Marketing Activities 2020 (Download PDF)

List of Special Days for Digital Marketing Activities 2020 (Download PDF)

01 Eylül 2020

Today the way to create brand loyalty with digital marketing activities is executed through sharing common feelings and thoughts. Thus, expanding your target audience by meeting them on a common...

Drip Marketing

Drip Marketing

22 Eylül 2020

E-mail marketing is an indispensable tool used in digital marketing activities. It is, in fact, quite an effective one. However, as this tool is still considered mass e-mailing and is not implemented...

What is a webinar? How to conduct a webinar?

What is a webinar? How to conduct a webinar?

06 Ekim 2020

What does webinar mean? The word webinar, which is a blend of words "web" and “seminar", can be defined as an online meeting, presentation, or video conference that is usually...

Digital Marketing Trends in 2021

Digital Marketing Trends in 2021

06 Ocak 2021

The COVID-19 pandemic, turning the daily routine of people and the industrial dynamics upside down, has accelerated the digital transformation wave -which has recently been on the rise- at a great...