The digital marketing industry has been going through a major transformation recently, and it will be right to say that all spotlights are turned towards digital marketing techniques. SEO is one of...
LinkedIn is a social network used by professionals to build business network with over 630 million users worldwide as of 2020. Professionals appear in this platform with their CVs; in other word...
How valuable is a video if a picture is worth a thousand words? A forward-looking marketing strategy that integrates engaging videos into your marketing campaigns, the basic principle of video...
As the fruit of the technological era, digitalized interpersonal communication affects not only social life but also consumer behavior. The rise of text messages in interpersonal communication steers...
The most common methods we hear of driving more traffic to the website are SEO (Search Engine Optimization) and PPC (Pay Per Click) when it comes to digital marketing. These two digital marketing...
As business volumes expand with the increase of cross-border opportunities in a globalized economy, companies starting new in an industry have to stand out and the experienced brands have to...
Continuity of commercial activities depends heavily on consistently achieving annual growth for brands, whether they are newcomers to an industry or already established. While highly competitive...
In today’s smart world where everything is connected to digital technologies, brands are changing their marketing channels as the hot sales model loses its relevance. The days when you had to...
Today the way to create brand loyalty with digital marketing activities is executed through sharing common feelings and thoughts. Thus, expanding your target audience by meeting them on a common...
E-mail marketing is an indispensable tool used in digital marketing activities. It is, in fact, quite an effective one. However, as this tool is still considered mass e-mailing and is not implemented...
What does webinar mean? The word webinar, which is a blend of words "web" and “seminar", can be defined as an online meeting, presentation, or video conference that is usually...
The COVID-19 pandemic, turning the daily routine of people and the industrial dynamics upside down, has accelerated the digital transformation wave -which has recently been on the rise- at a great...